‘I Know My Place’: Bloggers and the Garden Media

Saturday, June 30, 2012

How is it, that despite unprecedented availability and effortless access to a substantial information resource that is new (social) media, in particular (garden) blogs and Twitter, mainstream media are still so off the mark when assessing and/or addressing target audience interests? This week saw the inconceivable return of Ground Force, in its newly fangled ‘Love Your Garden’ format, featuring Alan Titchmarch and Mr David ‘feed your plants Coca Cola’ Domoney. […]